Reflections on LIAM (Life Insurance Awareness Month)

September is Life Insurance Awareness Month (LIAM), did you even know? You might have seen a television commercial or seen a print ad that let you know, but you probably didn’t, and may be thinking of leaving this post right now. WAIT A MINUTE! Give this a couple of paragraphs before you go on to something else, I think it might be worth it.

It’s Life Insurance Awareness Month

I have recently been seeing a lot of questions in the press and hearing from client’s questions about life insurance. Since it is life insurance awareness month, I thought I would devote several blog entries to the topic of life insurance since it is a subject that is often misunderstood and overlooked.